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Madhavi Mallapragada / The University of Texas - Austin

The Market of the Future…and Now: Media Industries in the US and the Race to Capitalize on “Multicultural” Consumers
Madhavi Mallapragada / University of Texas at Austin

May 19, 2014 Madhavi Mallapragada / The University of Texas - Austin 2 comments

A look at the way multiculturalism is parsed and politicized in the United States.

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The New Face of Brown: Capital and Consumption in a Multicultural Era
Madhavi Mallapragada / University of Texas at Austin

March 17, 2014 Madhavi Mallapragada / The University of Texas - Austin 2 comments

A look at Priyanka Chopra’s rise in media prominence.

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Food, Race, and Technology
Madhavi Mallapragada / University of Texas at Austin

December 16, 2013 Madhavi Mallapragada / The University of Texas - Austin 2 comments

An investigation into how food can appear as a code for multicultural inclusiveness or racist representations of Indian-Americans in media.

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Flow is a critical forum on media and culture published by the Department of Radio-Television-Film at the University of Texas at Austin. Flow’s mission is to provide a space where scholars and the public can discuss media histories, media studies, and the changing landscape of contemporary media.

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Over*Flow: Responses to Breaking TV & Media News

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Over*Flow: “Effort is Overrated: The Dissonance of AI Integrations with the 2024 Olympics”
Kathryn Hartzell / University of Texas at Austin

Martha Stewart holding a credit card
Over*Flow: “Martha Stewart’s Star Persona and the 21st-Century Influencer”
Emma Ginsberg / Georgetown University

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flowtv FLOW @flowtv ·
10 Nov

Examining South Korea’s rapid economic ascent, Gil-Soo Han reveals how “nouveau-riche nationalism” collides with migrant realities. Centering on the Naju forklift abuse case, he exposes how economic pride and social hierarchy intersect

Read it here: http://tinyurl.com/5ywctjz5

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6 Nov

Golden M. Owens reinterprets Rosey the Robot as a futuristic Mammy figure, linking domestic servitude, robot etymologies, and animation history to show how racialized labor logics persist beneath the surface of family entertainment.

Read it here: http://tinyurl.com/56v38frs

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5 Nov

Anna Lovatt traces how artists from Mimi Smith to Letícia Parente used television and video to redraw the boundaries between art, media, and everyday life. The column reveals how the “screen age” has transformed drawing

Read it here: http://tinyurl.com/3knva3wp

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4 Nov

In his analysis of K-Pop Demon Hunters, Dal Yong Jin challenges theories of “odorless” hybridity, arguing for a politicized model of cultural mixing that keeps local specificity visible while negotiating unequal global media power.

Read it here: http://tinyurl.com/2xft2667

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