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Tag: Amazon

Streaming Power: How Netflix and Amazon are Reshaping Global Geopolitics
Swapnil Rai / University of Michigan

March 26, 2025 Swapnil Rai / University of Michigan One comment

Swapnil Rai explores how streaming giants like Netflix and Amazon shape diplomacy, narratives, and policy, positioning themselves as cultural power brokers beyond national borders in an era of digital media dominance.

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Amazon MGM Studios not playing by its book in India
Mansa Narain / University of Texas at Austin

August 15, 2024 Mansa Narain / University of Texas at Austin Leave a comment

Mansa Narain discusses how Amazon commodifies DEI initiatives in India, prioritising profit over genuine inclusion.

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Making the Cut & Amazon: The Perfect Entertainment & E-commerce Collaboration
Danielle Williams / Georgia Gwinnett College

May 4, 2020 Danielle Williams / Georgia Gwinnett College One comment

Amazon Prime has officially entered into the world of fashion reality TV with new show, Making the Cut. Danielle Williams analyzes the implications of Amazon utilizing livestream shopping as a tool to expand its platform.

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Make Room for Alexa
Germaine Halegoua / University of Kansas

January 22, 2017 Germaine Halegoua / University of Michigan One comment

Germaine Halegoua considers how virtual assistants like Alexa represent a shift from the imagination of the smart home as a space of ambient screens to ambient interfaces for continual background listening.

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Flow is a critical forum on media and culture published by the Department of Radio-Television-Film at the University of Texas at Austin. Flow’s mission is to provide a space where scholars and the public can discuss media histories, media studies, and the changing landscape of contemporary media.

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Over*Flow: Responses to Breaking TV & Media News

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Over*Flow: “Effort is Overrated: The Dissonance of AI Integrations with the 2024 Olympics”
Kathryn Hartzell / University of Texas at Austin

Martha Stewart holding a credit card
Over*Flow: “Martha Stewart’s Star Persona and the 21st-Century Influencer”
Emma Ginsberg / Georgetown University

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flowtv FLOW @flowtv ·
3 Nov

From Squid Game pop-ups to Netflix House installations, Hyun-Jung Stephany Noh traces how dystopian K-dramas become immersive, branded experiences. Her essay shows how Netflix turns speculative fiction into a global marketing spectacle
Read it here: http://tinyurl.com/h7epx33m

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flowtv FLOW @flowtv ·
29 Oct

Helen Piper examines the show The Assembly and compares the UK & Australian versions. In doing so, she reveals how format and post-production choices shape risk, reciprocity, and the politics of inclusion.

Read it here: http://tinyurl.com/5y7y4cax

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flowtv FLOW @flowtv ·
28 Oct

Guillermina Zabala Suárez asks: Can digital media become a device to create awareness of health issues in out communities?

Read it here: http://tinyurl.com/mt5secz3

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flowtv FLOW @flowtv ·
30 Jul

In a new essay, @LaurelPRogers examines the role of the fanboy auteur in HBO's backstage comedy "The Franchise," which satirizes Hollywood's superhero industrial complex. Read: https://www.flowjournal.org/2025/07/fanboy-auteur-hbo-franchise/

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