“Blim and Chill”: Telenovelas and Class Ideologies in the Online Streaming Wars
Juan Llamas-Rodriguez / University of California, Santa Barbara

Juan Llamas-Rodriguez considers the re-branding campaigns, and accompanying quality and class discourses, that Netflix launched in response to losing its streaming licenses for Televisa’s telenovelas after the Mexican broadcasting giant created its own streaming service, Blim.



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La telenovela mexicana en el ciberespacio

by: Claudia Benassini Félix / Tecnológico de Monterrey, State of Mexico
La telenovela mexicana es uno de los productos más exitosos de la televisión nacional pero también enfrenta
la competencia de otros países. / Telenovelas represent one of the most successful products to emerge from Mexico’s television industry, but they have always faced competition from other countries.



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